L E A R N
B2B Tech Marketing for Humans
You don’t need another boring article. Everything here was written by actual humans on a mission to help enterprise marketers (like you) put humanity back in business and generate real revenue, not empty leads.
F E A T U R E D
My Dog Ate My Firm’s Strategic Narrative
Why clarifying your firm’s unique POV is also the key to your demand and lead gen playbook.
A Winning Customer Profile Design
We put a lot of emphasis on building target customer profiles. It all starts with highlighting who is most often purchasing your product or offering and why. Here’s a great tutorial on how to take those insights and turn them into actionable elements on your webpages.
Winning Website Review | Snyk.io
What makes Snyk.io a winning b2b tech website? We’re going to cover all of it in this post.
Help! My Dog Ate My Firm’s Strategic Narrative!
Without a strategic narrative that sets you apart from all the other firms you are going to be climbing an up-hill battle.